Richmond Green Marketing

Public Relations

Every company, no matter how big or small, has a story to tell. Every service should have values and a personality. Branding is the core of your product.

How we deliver this depends on how you position your product and your strategy to sell it. It may be consumer, corporate or financial. Once evaluated, RGM PR will create a PR campaign to give you the edge.

Our primary goals are:
	Build your brand personality
	Generate quality press endorsement, which in turn optimises website
	Drive sales into your website
	Make news and features in press, internet and broadcast media
	Creativity: Logo, images and video streams: we buy with the eye, no translations
	Cost effectiveness; we work within your budget

HOW DOES PR WORK?
	Core activity is to generate news and product awareness to online and offline media.
	Produce and distribute the best press kits
	Operate an up to date international media lists/utilise contacts
	Press briefings & events
	Journalist visits to sites / one to one business interviews
	Competitions / promotions
	Online marketing - e.g. placing features and syndicating images
	Generate / publish research and industry comment
	Sponsorship and endorsement
	Broadcast opportunities, TV and radio programming